Privacy Policy

Stratos Electric
Effective Date: [Insert Date]
Last Updated: [Insert Date]

1. Introduction

At Stratos Electric ("we," "us," or "our"), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with our advertisements, including those on Facebook and other social media platforms.

2. Information We Collect

2.1 Information You Provide Directly

  • Contact Information: Name, email address, phone number, mailing address

  • Service Requests: Details about electrical services needed, property information

  • Communications: Messages, inquiries, and feedback you send to us

  • Payment Information: Billing details and payment method information (processed securely through third-party providers)

2.2 Information Collected Through Facebook Ads and Social Media

When you interact with our Facebook advertisements or social media content, we may collect:

  • Engagement Data: Clicks, views, shares, comments, and other interactions with our ads

  • Facebook Profile Information: Information you've made publicly available or consented to share through Facebook's advertising platform

  • Custom Audience Data: Information used to create targeted advertising audiences (email addresses, phone numbers for matching purposes)

  • Pixel Data: Website activity tracked through Facebook Pixel and similar technologies

2.3 Automatically Collected Information

  • Website Usage: IP address, browser type, pages visited, time spent on pages

  • Device Information: Device type, operating system, unique device identifiers

  • Location Data: General geographic location based on IP address

  • Cookies and Tracking: Information collected through cookies, web beacons, and similar technologies

3. How We Use Your Information

We use the collected information for:

  • Service Delivery: Providing electrical services, scheduling appointments, and customer support

  • Communication: Responding to inquiries, sending service updates, and important notifications

  • Marketing: Creating and displaying targeted advertisements, including Facebook ads

  • Business Operations: Processing payments, managing accounts, and improving our services

  • Legal Compliance: Meeting regulatory requirements and protecting our legal interests

  • Website Improvement: Analyzing usage patterns to enhance user experience

4. Information Sharing and Disclosure

We may share your information with:

4.1 Service Providers

Third-party companies that help us operate our business, including:

  • Payment processors

  • Scheduling and CRM systems

  • Email marketing platforms

  • Website hosting and analytics providers

4.2 Advertising Partners

  • Facebook/Meta: For creating custom audiences, lookalike audiences, and measuring ad performance

  • Google Ads: For search and display advertising campaigns

  • Other social media platforms for targeted advertising purposes

4.3 Legal Requirements

When required by law, regulation, legal process, or to protect our rights and safety.

4.4 Business Transfers

In connection with mergers, acquisitions, or sale of business assets.

5. Facebook-Specific Data Practices

5.1 Facebook Custom Audiences

We may upload customer email addresses and phone numbers to Facebook to create Custom Audiences for targeted advertising. This data is hashed and encrypted before upload.

5.2 Facebook Pixel

Our website uses Facebook Pixel to track conversions, optimize ads, and create retargeting audiences. This may collect information about your website activity.

5.3 Your Facebook Privacy Controls

You can control Facebook ad preferences through your Facebook account settings and opt out of targeted advertising.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of sensitive data in transit and at rest

  • Regular security assessments and updates

  • Access controls and employee training

  • Secure data storage and transmission protocols

7. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access: Request information about the personal data we hold about you

  • Correction: Update or correct inaccurate personal information

  • Deletion: Request deletion of your personal information

  • Portability: Receive your personal data in a portable format

  • Opt-out: Unsubscribe from marketing communications or targeted advertising

  • Restriction: Limit how we process your personal information

To exercise these rights, contact us at [privacy@stratoselectric.com] or [phone number].

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences and settings

  • Analyze website traffic and user behavior

  • Deliver targeted advertisements

  • Measure advertising effectiveness

You can control cookies through your browser settings, but this may affect website functionality.

9. Data Retention

We retain personal information only as long as necessary for:

  • Providing our services

  • Complying with legal obligations

  • Resolving disputes

  • Enforcing our agreements

Specific retention periods vary based on the type of information and applicable legal requirements.

10. Third-Party Links and Services

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

11. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children under 18.

12. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act, including the right to know what personal information is collected, sold, or disclosed, and the right to opt-out of the sale of personal information.

13. International Data Transfers

If you are located outside the United States, please note that information we collect may be transferred to and processed in the United States, which may have different data protection laws than your country.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the updated policy on our website and updating the "Last Updated" date. Your continued use of our services after changes become effective constitutes acceptance of the revised policy.

15. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

Stratos Electric
Email: seichler@stratoselectric.com
Phone: 512-948-0908
Address: 116 Rearden Blvd, Jarrell, Texas, 76537

For Facebook-related privacy concerns, you may also contact Facebook directly through their privacy resources.

This Privacy Policy is designed to comply with applicable privacy laws including GDPR, CCPA, and other relevant regulations. Please consult with legal counsel to ensure compliance with all applicable laws in your jurisdiction.